Posted by Mark McDermott on 19 March 2008 at 05:21 PM
Categories: Site Launches, Online Innovation
Categories: Site Launches, Online Innovation
Mark McDermott
Co-Founder
Co-Founder
We recently re-launched Meet the Author's interview site as Authors' Lounge TV.
The site had been around for about 5 months and had built up a decent following from the blogosphere. It made sense as fans are quite likely to write about exclusive video interviews of their favourite authors.
With bloggers in mind we introduced a few cool social bookmarking and embedding tools to help syndicate the content around the web, as well as overhauling the look and feel so it felt more like an Internet Television Channel.
In the two months since re-launch the traffic has tripled on average and the number one source of referrals are indeed blogs, with natural listings on Google a close second. Well you have to chuck in a bit of SEO haven't you?
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David
24 March 2008 at 4:15 pm
It's amazing. So good in fact that someone else has claimed that they in some way were responsible for some of the Author's Lounge content. I won't name any names though, but if they ever read this - don't think it hasn't gone unnoticed ;-)
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