Congratulations! You have just convinced a potential customer to click through from your HTML Email, Google Ad, Banner, Social Network message (the list goes on) you have their attention and they are ready to read, buy or subscribe. So where next? Sadly in many cases marketers are happy t ... more
Newspaper owners across the land must have been breathing a sigh of relief when Rupert Murdoch stuck his head over the parapet and declared that he was no longer prepared to give his company's journalistic content away for free. Finally someone was standing up and saying what the vast majority ... more
Brizzly is a popular third-party Twitter & Facebook interface, built by Thing Labs, that launched in 2009. We caught up with them at the recent Chirp Twitter conference in San Francisco and demoed our Webcam Snapper application - which they loved! (a demo of the Snapper in our Twitbooth web ... more
Understanding what your competitors are doing on the web and what they are offering to customers is crucial information for your business. It enables you to stay ahead of the game (or at the very least keep up). We are often asked to do this research on behalf of our clients and these are some ... more
There should be no need to introduce you to Google Analytics, the most widely used web analytics application. The tool is powerful and FREE so it isn't hard to see why it is so popular. However, only a small percentage of users fully harness it's potential. Google is constantly re ... more