Tag

Brand Innovation

4 posts

  1. 22nd February 2013

    What does Twitter's Vine platform mean for brands?

    Twitter has launched a new abbreviated social video platform called Vine. Should your company try it to?

    Mark McDermott

  2. 15th November 2012

    Memetic Marketing

    Examining the impact of the Meme for communicating and spreading brand messages as the trend in content marketing rises.

    Mark McDermott

  3. 17th December 2009

    Is the real time web just ambient noise or a real force for change?

    Getting something quickly is not the same as getting something of quality, more often than not the 2 things are directly opposed.

    Lauren Macnab

  4. 21st October 2008

    Brands keepin' it real

    I chaired a round table at the IDBG Marketing Directors Strategy Meeting last week on the subject of corporate blogging.

    David Hart

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