Tag
social media
38 posts, page 1 of 2
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17th July 2014
Facebook lowers organic reach - what now?
There’s rarely a business or brand you’ll speak to now, who doesn't have some sort of ‘social media presence' - even the CIA have recently jumped on the Twitter bandwagon. But with the ‘organic’ reach of social media in steep decline on Facebook in particular, is social still a useful marketing channel and if so, at what cost?
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14th July 2014
Changes to our Twitter Monitoring App Twilert
We felt that there was more we could do with Twilert, one of our most popular SaaS apps, to improve the user experience and functionality. This, paired with the acquisition of one of Twilert's service providers, meant that it was time for new features and a complete rebuild of the app.
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20th February 2014
Flow for Instagram: Launch Retrospective
A look back at the launch of Flow for Instagram. What we did well, what we could have done differently and what's next for the missing Instagram browser for iPad.
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16th January 2014
The In-Crowd
Why blogger and influencer outreach programmes are an effective marketing channel for your brand.
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19th December 2013
Flow for Instagram
Instagram has no dedicated iPad app despite the fact that many people enjoy skimming photos on the tablet. We set out to fix that with Flow for Instagram, 'the missing iPad app' that is fast, intuitive and launching today.
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21st November 2013
Instagram & Brands: A Best Practice Showcase
2013 has been an exciting year for Instagram. Brand engagement has increased by a remarkable 350% and today 55% more brands are using Instagram than one year ago.
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18th September 2013
Teens, Social Media & Privacy
Many suggest that teens do not really consider their privacy on the internet and have a disregard for their future professional reputation online. Is this actually true?
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21st June 2013
Relaunching Twilert as a Subscription Service
One of our most successful SaaS apps was in need of an upgrade. But to make it work we had to switch out our business model and completely re-architecture the platform.
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17th April 2013
Dark Social - the majority of your social traffic is invisible
Other channels of the social web are far more significant than you might think.
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22nd February 2013
What does Twitter's Vine platform mean for brands?
Twitter has launched a new abbreviated social video platform called Vine. Should your company try it to?
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15th November 2012
CustomerService.com
Customer service is going public. Learn how to approach your customers queries on-line through social networks.
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18th October 2012
Third Thursday - October News
It's the Third Thursday of the month and this month we have a political message from Mr David Hart. Other links referenced: BIMA D-Day. Learn Apps.
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20th September 2012
Third Thursday - September News
It's the Third Thursday of the month and we are going all Korean. Links Referenced. The Square Mile Relay - tonight! BBC Connected Studio.
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17th May 2012
Grind My Gears
Another month and another monthly mind cleansing Grinds My Gears. Earlier this month I read a news article that really rattled my cage.
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20th March 2012
10 thoughts about new product launches
The appetite for people to create companies around products is certainly seeing an uplift: both in terms of ‘Software as a Service’ type offerings and…
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16th February 2012
What really grinds my gears
The regular light-hearted whinge about life in a busy agency. Although this time, it’s less light-hearted than usual.
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15th February 2012
The rejuvenation of MySpace
Last month MySpace grew its user base by 1 million. That is quite a turnaround since March 2011 when it was widely reported that it had lost 10 million…
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19th January 2012
Copyright Protection - Choose your battles
So rather fortuitously (or not, depending on your point of view) Third Thursday this month has fallen slap bang in the middle of perhaps the biggest…
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15th December 2011
Google+ as a benefit to business
Google+... that’s been around a while now hasn’t it? It’s hardly taken off as a social network but recently it seems Google have their sights set much…
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6th June 2011
Mobile Web Browsing
Source: Tecmark. The time for waiting is over. Back in September 2009, when mobile was being heralded as the next big thing, the amount of web traffic that…